Tag
#b2c
3 playbooks tagged #b2c.
- growth 5 minutes · intermediate
Track buyer-seller dispute frequency per seller
Per-seller disputes ÷ transactions over 90 days. Surface the top-decile dispute-drivers proactively — proactive review costs less than reactive churn.
#analytics#marketplace#trust#customer-support - ops 10 minutes · advanced
Match supply to demand per region or category
Per-region ratio of buyer-side events to seller-side events. Spot starved regions before they churn. Liquidity is the metric that decides supply vs demand growth investment.
#analytics#dashboards#marketplace#liquidity - debugging 2 minutes · intermediate
Diagnose a bug from the session replay, not the stack
Customer reported a checkout error. Pull their session replay, read what they did in the 60s before the error. Some bugs only make sense when you see the user's screen.
#errors#replay#customer-support#debugging